Looking for a OneText alternative?
Both do Text-to-Buy. The checkout experience is the difference.
AudienceTap and OneText both let customers buy over text. The key difference is how they handle the checkout: OneText stores credit cards on a shared third-party network. AudienceTap stores them directly in your Stripe account — with your branding, on your domain.
No contract | Carrier fees included
Why brands choose AudienceTap over OneText
Your checkout, your brand
AudienceTap's checkout is branded for the merchant — on your domain, through your Stripe account. No third-party branding is injected. OneText's checkout asks customers to create an account on the OneText network, which can cause confusion and hesitation at the point of sale.
Cards on file in your Stripe account
AudienceTap tokenizes credit cards directly in the merchant's Stripe account. The merchant has possession of the payment relationship. OneText stores cards on its own network — the card is on file with OneText, not with the merchant.
Built for high-volume drops
AudienceTap was built on the drop model — weekly campaigns to tens of thousands of subscribers with sell-outs in under an hour. Purpose-built drop tools include quantity caps, real-time inventory tracking, and automatic sold-out messaging.
Feature-by-feature comparison
A closer look at how AudienceTap and OneText compare across the features that matter most.
First-time buyers complete a secure, merchant-branded checkout — on the merchant's domain (white-label) or an AudienceTap-hosted page branded entirely for the merchant with no AudienceTap branding visible. Supports Apple Pay and Google Pay. Returning customers buy by replying to a text.
First-time buyers are directed to a OneText onboarding form where they create an account on the OneText network. Subsequent purchases are frictionless. OneText branding is present during the initial checkout experience.
Tokenized cards stored directly in the merchant's Stripe account. The merchant owns the payment relationship. No shared network — each merchant's customer data is completely siloed.
Cards stored on the OneText network. A card saved for Brand A can be used at Brand B within the network. Convenient for repeat OneText shoppers, but the payment relationship belongs to OneText rather than the merchant.
Purpose-built for high-volume drops: quantity caps, real-time inventory tracking, automatic sold-out messaging, and waitlists. Weekly drops to lists of tens of thousands with sell-outs in under an hour.
Supports pre-sales and campaigns. Less emphasis on the high-volume, time-sensitive drop model with real-time inventory management.
Full white-label option: checkout lives on the merchant's domain with their branding. Even the standard checkout is merchant-branded with no AudienceTap branding visible to customers.
Checkout experience carries OneText branding. Customers are onboarded onto the OneText network. No white-label merchant-branded checkout option.
Full campaign tools with segmentation, scheduling, and A/B testing. Supports both text-to-buy drops and traditional promotional SMS broadcasts.
Campaign sends with segmentation, cart recovery messaging, winback flows, and two-way quizzes. Supports both text-to-buy and traditional promotional SMS.
Trigger-and-action flow builder for drops, replenishment reminders, abandoned cart recovery, welcome series, and post-purchase order bumps. Similar architecture to OneText — templates and playbooks built on a flexible automation engine.
Trigger-and-action message flows for cart recovery, browse recovery, winback, and refill reminders. Their "Cart Concierge" uses live agents to intervene during active browsing sessions — a template built on the same underlying flow system.
QR codes, Text-to-Join keywords, embedded web forms, Shopify checkout integration, and popup tools.
Popup designer with quiz-style questions for preference collection, embedded discount links, QR codes, and integrations with Klaviyo, Sendlane, Omnisend, and Drip for subscriber sync.
AI-powered replenishment that learns each customer's consumption pattern per SKU and sends reorder prompts at the right time. Strong on predictive timing. No AI-powered conversational shopping assistant.
AI Smart Replies that recommend products, answer questions, and build pre-filled shopping carts by scraping the Shopify catalog in real time. Acts as a frontline customer support and sales assistant through text. More advanced on conversational AI.
No managed agent service. When customers reply with questions or support needs, messages are routed directly to the merchant's own customer support team — keeping conversations in the brand's voice with full context.
OneText provides their own trained human agents who handle customer conversations on behalf of merchants. Agents answer support questions, recommend products, and close sales. Complex cases escalate to the merchant's team. The trade-off: OneText's agents may have limited direct knowledge of your brand compared to your own team.
Native Shopify, Klaviyo, Stripe, Authorize.net, and Zapier. Orders, customers, and products sync bidirectionally with Shopify.
Shopify, WooCommerce, Salesforce Commerce Cloud, Klaviyo, Sendlane, Omnisend, Drip. Supports PayPal, Stripe, and Authorize.net for payments.
AudienceTap
First-time buyers complete a secure, merchant-branded checkout — on the merchant's domain (white-label) or an AudienceTap-hosted page branded entirely for the merchant with no AudienceTap branding visible. Supports Apple Pay and Google Pay. Returning customers buy by replying to a text.
OneText
First-time buyers are directed to a OneText onboarding form where they create an account on the OneText network. Subsequent purchases are frictionless. OneText branding is present during the initial checkout experience.
AudienceTap
Tokenized cards stored directly in the merchant's Stripe account. The merchant owns the payment relationship. No shared network — each merchant's customer data is completely siloed.
OneText
Cards stored on the OneText network. A card saved for Brand A can be used at Brand B within the network. Convenient for repeat OneText shoppers, but the payment relationship belongs to OneText rather than the merchant.
AudienceTap
Purpose-built for high-volume drops: quantity caps, real-time inventory tracking, automatic sold-out messaging, and waitlists. Weekly drops to lists of tens of thousands with sell-outs in under an hour.
OneText
Supports pre-sales and campaigns. Less emphasis on the high-volume, time-sensitive drop model with real-time inventory management.
AudienceTap
Full white-label option: checkout lives on the merchant's domain with their branding. Even the standard checkout is merchant-branded with no AudienceTap branding visible to customers.
OneText
Checkout experience carries OneText branding. Customers are onboarded onto the OneText network. No white-label merchant-branded checkout option.
AudienceTap
Full campaign tools with segmentation, scheduling, and A/B testing. Supports both text-to-buy drops and traditional promotional SMS broadcasts.
OneText
Campaign sends with segmentation, cart recovery messaging, winback flows, and two-way quizzes. Supports both text-to-buy and traditional promotional SMS.
AudienceTap
Trigger-and-action flow builder for drops, replenishment reminders, abandoned cart recovery, welcome series, and post-purchase order bumps. Similar architecture to OneText — templates and playbooks built on a flexible automation engine.
OneText
Trigger-and-action message flows for cart recovery, browse recovery, winback, and refill reminders. Their "Cart Concierge" uses live agents to intervene during active browsing sessions — a template built on the same underlying flow system.
AudienceTap
QR codes, Text-to-Join keywords, embedded web forms, Shopify checkout integration, and popup tools.
OneText
Popup designer with quiz-style questions for preference collection, embedded discount links, QR codes, and integrations with Klaviyo, Sendlane, Omnisend, and Drip for subscriber sync.
AudienceTap
AI-powered replenishment that learns each customer's consumption pattern per SKU and sends reorder prompts at the right time. Strong on predictive timing. No AI-powered conversational shopping assistant.
OneText
AI Smart Replies that recommend products, answer questions, and build pre-filled shopping carts by scraping the Shopify catalog in real time. Acts as a frontline customer support and sales assistant through text. More advanced on conversational AI.
AudienceTap
No managed agent service. When customers reply with questions or support needs, messages are routed directly to the merchant's own customer support team — keeping conversations in the brand's voice with full context.
OneText
OneText provides their own trained human agents who handle customer conversations on behalf of merchants. Agents answer support questions, recommend products, and close sales. Complex cases escalate to the merchant's team. The trade-off: OneText's agents may have limited direct knowledge of your brand compared to your own team.
AudienceTap
Native Shopify, Klaviyo, Stripe, Authorize.net, and Zapier. Orders, customers, and products sync bidirectionally with Shopify.
OneText
Shopify, WooCommerce, Salesforce Commerce Cloud, Klaviyo, Sendlane, Omnisend, Drip. Supports PayPal, Stripe, and Authorize.net for payments.
Pricing comparison
OneText
Starts at $300/month + 3.5% revenue share
- Growth: $300/month + 3.5% per text-to-buy transaction
- Volume: $550/month + 2% per text-to-buy transaction
- Enterprise: custom pricing for 100K+ subscribers
- Per-message fees ($0.007-$0.013/SMS) plus carrier fees on top
AudienceTap
Starts at $79/month
- Lower revenue share starting at 2%
- Message credits and carrier fees included
- No contracts — cancel anytime
- Lower base price with more included
Both platforms charge a revenue share on text-to-buy transactions. AudienceTap starts at a lower base price with carrier fees included, and its revenue share starts at 2% compared to OneText's 3.5%. At scale, the difference adds up.
What OneText and AudienceTap have in common
Both platforms share core SMS capabilities. The difference is what happens after the message is sent.
Text-to-buy checkout
Both platforms enable customers to purchase products by responding to a text message, removing the need to click through to a separate checkout page.
Automated reordering
Both offer automated reorder and refill functionality to drive repeat purchases from existing customers.
Shopify integration
Both integrate with Shopify for product, customer, and order data synchronization.
Compliance
Both platforms handle TCPA consent management, opt-out processing, and carrier compliance.
Which platform is right for you?
Different tools serve different needs. Here is an honest look at who each platform is built for.
OneText may be a better fit if you...
- Brands that value a shared payment network where returning OneText shoppers can buy with zero friction
- Companies on WooCommerce or Salesforce Commerce Cloud (platforms AudienceTap does not currently support)
- Teams that want live human concierge support handling customer conversations
- Brands that prioritize AI-powered conversational product recommendations over high-volume drops
AudienceTap is a better fit if you...
- Brands that want a merchant-owned checkout with credit cards stored in their own Stripe account
- Companies running high-volume product drops and limited releases that sell out fast
- Teams that want white-label checkout on their own domain with zero third-party branding
- Brands that want a lower base price with carrier fees included and a lower revenue share
“I've been amazed at how many sales AudienceTap has brought into my business. Customers who used to come in once every couple of months are now buying each week.”
“Text-to-buy is a game changer for us — its high conversion rates ensure our campaigns are not just effective, but also highly profitable.”
Steve Hall
Co-Founder, Tinker Coffee Co.
“The stickiness of our Fellow Drops program underscores how successful it is. Subscribers aren't just one-and-done. They keep coming back — buying 5, 10, or even 20 drops.”
Erica Chenard
Director of Ecommerce, Fellow
5.5%
Avg conversion rate
46x higher than SMS campaigns
$2.01
Revenue per drop text
12x more than SMS campaigns
$18M+
Text-driven sales
generated for merchants
28x
Average ROI
across AudienceTap merchants
AudienceTap vs OneText — FAQ
The checkout experience and payment ownership. OneText stores customer credit cards on its own shared network — the card is on file with OneText, not the merchant. AudienceTap tokenizes cards directly in the merchant's Stripe account, and the checkout is branded for the merchant with no third-party branding visible.
It can be. If a customer has already saved their card on the OneText network from another brand, they can purchase from your brand with zero friction. The trade-off is that first-time buyers must create an account with OneText (a brand they may not recognize), and the payment relationship belongs to OneText rather than the merchant.
With AudienceTap, the tokenized card is stored in your Stripe account. You own that payment relationship directly. With OneText, the card is stored on their network — you depend on OneText to process future transactions. AudienceTap's approach gives merchants more control and avoids injecting a third party into the customer relationship.
AudienceTap was built on the drop model. Merchants run weekly campaigns to lists of tens of thousands of subscribers with sell-outs in under an hour. The platform includes purpose-built drop tools: quantity caps, real-time inventory tracking, automatic sold-out messaging, and waitlists. OneText supports campaigns and pre-sales but focuses more on automated conversational flows.
Both platforms charge a monthly base fee plus a revenue share on text-to-buy transactions. AudienceTap starts at $79/month with a 2% revenue share and includes carrier fees. OneText starts at $300/month with a 3.5% revenue share, plus separate per-message and carrier fees.
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