AudienceTap vs Attentive

Looking for an Attentive alternative?

Attentive is built for enterprise brands running mass promotional campaigns. AudienceTap is built for DTC brands that want to sell products inside the text conversation — no links, no carts, no checkout pages.

14-day free trial | No contract | 500 free messaging credits

Why brands choose AudienceTap over Attentive

Sell inside the text thread

Attentive sends links to checkout pages. AudienceTap completes the entire sale inside the text conversation. Customers reply to buy — no redirects, no cart abandonment.

Transparent pricing from day one

Attentive requires a sales call to see pricing and typically locks brands into annual contracts. AudienceTap publishes pricing on the website with no contracts and a 14-day free trial.

Purpose-built for ecommerce transactions

AudienceTap was designed from the ground up to process orders over text — with Shopify sync, payment capture, inventory management, and AI-powered replenishment. Attentive is a broadcast tool that sends traffic elsewhere to convert.

Feature-by-feature comparison

A closer look at how AudienceTap and Attentive compare across the features that matter most.

Text-to-Buy Checkout
AudienceTap

AudienceTap

Customers purchase by replying to a text message. Payment captured instantly via card on file or secure branded checkout. Orders sync to Shopify automatically.

Attentive

No in-text purchasing. All messages link out to a separate checkout page where customers complete a traditional cart-based flow.

Pricing Model
AudienceTap

AudienceTap

Published pricing starting at $19/month. Message credits included. No annual contracts. 14-day free trial with 500 credits.

Attentive

Custom enterprise pricing. Requires a sales call to receive a quote. Annual contracts standard. No public pricing.

AI Replenishment
AudienceTap

AudienceTap

AI learns each customer's consumption pattern per SKU and sends reorder prompts when they're likely running low. Customers reorder with a single reply.

Attentive

No automated replenishment. Brands can schedule promotional sends manually, but there is no per-customer or per-SKU consumption intelligence.

Drop & Limited Release Tools
AudienceTap

AudienceTap

Purpose-built drop tools: quantity caps, real-time inventory tracking, automatic sold-out messaging, and waitlists. Drops convert at 5.5% average.

Attentive

Can send promotional texts about a drop, but the actual purchase requires clicking through to a product page. No inventory-aware messaging.

SMS Campaigns & Broadcasts
Similar

AudienceTap

Full campaign tools with segmentation, scheduling, and A/B testing. Supports text, images, and video messages.

Attentive

Enterprise-grade campaign engine with advanced segmentation, journey building, A/B testing, and high-volume send capabilities.

Subscriber Growth Tools
Similar

AudienceTap

QR codes, Text-to-Join keywords, embedded web forms, Shopify checkout integration, and popup tools to grow your subscriber list.

Attentive

Comprehensive sign-up tools including popups, landing pages, social integrations, and checkout-based opt-in. Strong enterprise onboarding support.

Integrations
Attentive

AudienceTap

Native Shopify, Klaviyo, Stripe, Authorize.net, and Zapier integrations. Orders, customers, and products sync bidirectionally.

Attentive

Extensive integration ecosystem including Shopify, Klaviyo, major ESPs, CDPs, and review platforms. Hundreds of pre-built integrations.

Attribution & Analytics
AudienceTap

AudienceTap

Every order is tied to the exact text that caused it. Revenue per text, conversion rate, and ROI tracked per campaign. No guesswork.

Attentive

Multi-touch attribution models with revenue tracking. Reporting is comprehensive but attribution can be ambiguous across channels.

Pricing comparison

Attentive

Custom enterprise pricing (not published)

  • Requires a sales call to get a quote
  • Annual contracts typically required
  • Per-message fees on top of platform fee
  • Minimum spend requirements common

AudienceTap

Starts at $19/month

  • Published pricing — no sales calls needed
  • No contracts — cancel anytime
  • Message credits included in every plan
  • 14-day free trial with 500 credits

Attentive is priced for enterprise brands with dedicated budgets. AudienceTap offers transparent, accessible pricing for growing DTC brands — and every plan includes Text-to-Buy.

What Attentive and AudienceTap have in common

Both platforms share core SMS capabilities. The difference is what happens after the message is sent.

SMS campaigns

Both platforms let you send promotional text messages to segmented subscriber lists with scheduling and analytics.

Automated flows

Both offer automation triggers for events like welcome series, abandoned browse, and win-back sequences.

Two-way messaging

Both support conversational texting where subscribers can reply and receive responses.

Compliance tools

Both platforms handle TCPA consent management, opt-out processing, and quiet hours enforcement.

Which platform is right for you?

Different tools serve different needs. Here is an honest look at who each platform is built for.

Attentive may be a better fit if you...

  • Enterprise retail brands with 100K+ subscriber lists
  • Teams that need a large integration ecosystem and dedicated account management
  • Brands focused on high-volume promotional SMS without a need for in-text purchasing
  • Companies with an existing Attentive contract and no ecommerce transaction needs via SMS

AudienceTap is a better fit if you...

  • DTC ecommerce brands that want customers to buy directly inside text conversations
  • Brands running limited-edition drops, weekly releases, or flash sales over SMS
  • Companies selling consumable products who want AI-powered replenishment timing
  • Growing brands that need transparent pricing without annual contracts or sales calls

I've been amazed at how many sales AudienceTap has brought into my business. Customers who used to come in once every couple of months are now buying each week.

Santo Roman

Proprietor, Rain City Wines

Text-to-buy is a game changer for us — its high conversion rates ensure our campaigns are not just effective, but also highly profitable.

Steve Hall

Co-Founder, Tinker Coffee Co.

The stickiness of our Fellow Drops program underscores how successful it is. Subscribers aren't just one-and-done. They keep coming back — buying 5, 10, or even 20 drops.

Erica Chenard

Director of Ecommerce, Fellow

5.5%

Avg conversion rate

46x higher than SMS campaigns

$2.01

Revenue per drop text

12x more than SMS campaigns

$18M+

Text-driven sales

generated for merchants

28x

Average ROI

across AudienceTap merchants

AudienceTap vs Attentive — FAQ

Yes. AudienceTap runs on a separate dedicated number and handles transactional text-to-buy flows. You can keep Attentive for promotional campaigns while AudienceTap manages drops, replenishment, and in-text purchasing.

You can import your existing subscriber list into AudienceTap. Since AudienceTap operates on its own number, subscribers will opt in to receive transactional texts separately from your Attentive campaigns.

Traditional SMS campaigns (including Attentive) average around 0.12% conversion. AudienceTap Text-to-Buy drops average 5.5% conversion — 46 times higher — because the purchase happens inside the text thread with no checkout friction.

AudienceTap provides segmentation based on purchase history, engagement, and custom fields. Attentive offers more advanced behavioral segmentation for enterprise use cases. For most DTC brands, AudienceTap's segmentation covers what you need.

Yes. AudienceTap includes full TCPA compliance tools: consent tracking, double opt-in, automatic opt-out processing, and quiet hours. All subscriber communications follow carrier and regulatory guidelines.

Ready to see if AudienceTap is right for you?

Try a live demo on your phone

Enter your number to experience a Text-to-Buy flow firsthand.

or

Speak to an expert

Get a free 1-on-1 consultation with personalized setup recommendations for your brand.